Vollblatt
A German-language publication on plant-based nutrition — evidence-based articles, seasonal recipes and curated news, engineered for the long run.
The problem we set out to solve
German-speaking readers who want credible, evidence-based information on plant-based nutrition don't have one place to go. The space is dominated either by oversimplified wellness blogs or by influencer opinion with no sourcing behind it. The serious reader is left assembling their own picture from academic PDFs, official nutrition guidance, and fragmented recipe sites.
Vollblatt fills that gap: a single publication that takes both the writing and the sourcing seriously, in German, at a cadence that keeps giving readers a reason to come back.
What we built
Vollblatt is an independent German-language publication combining daily news curation, long-form articles on nutrition science, seasonal recipes with real nutritional detail, and practical guides. Every surface is backed by a typed content model, structured data for search engines, and an editorial workflow that keeps quality consistent as the catalog grows.
Behind the scenes sits a content operations layer that drafts and curates material at scale — but nothing reaches a reader without human editorial approval.
The hard parts we solved
Editorial quality at a daily cadence
Publishing something worth reading every single day — without the quality falling off — is a workflow problem before it's a technical one. We built an approval-based editorial pipeline so nothing goes live without a human signing it off, even when the drafts keep coming.
Taking German SEO seriously
German-language search is not English search with umlauts. We invested in proper content taxonomy, schema-level structured data for articles and recipes, and the kind of on-page craft that German queries actually reward — so the site ranks for the terms its readers are typing.
Making content-heavy pages feel instant
A recipe page with four images, a nutrition panel and a related-articles rail shouldn't feel heavy. We treat every page as a performance budget: static delivery, tuned images, minimal client-side JavaScript, and Lighthouse scores we're willing to publish.
Respecting German publishing law
Linking to news responsibly in Germany means paying attention to Leistungsschutzrecht, source attribution, and affiliate disclosure. We built the content model so those aren't after-the-fact bolt-ons — they're structural.
A content system that compounds
Each article, recipe and news item sits in a typed, validated schema. That lets us add new surfaces — landing pages, topic hubs, feeds — without reworking the archive, and it keeps the sitemap and structured data honest as the catalog grows.
The outcome
Vollblatt is live at vollblatt.de, publishing consistently, with a content archive that keeps compounding. It's free to read, and the underlying platform scales with every article we add.
Planning a content product of your own?
Vollblatt is one of our own products — but the same mix of product engineering and content operations is what we bring to client work. If you're building a publication, a marketplace with editorial depth, or any product where content is the moat, we'd like to hear about it.
Start a conversation